Abstract
Using data on 1.6 billion Uber, Lyft and taxi trips and a dataset on 150,000 complaints against taxi drivers not analyzed by anyone before, we study how the entry of Uber and Lyft has affected the quality of yellow taxi service in New York City. Our empirical design employs a panel structure over 263 NYC taxi-zones from 2014 to 2017 for a variety of complaint types. Drivers move across these zones and we use a directed-network community detection algorithm from machine learning to obtain clusters of zones. To account for potential simultaneity among complaints, ride-sharing penetration and taxi trips, we employ Bartik-style shift-share instruments. We find that increased competition from Uber and Lyft has led to fewer complaints regarding refusal to pick-up riders but more complaints regarding unsafe driving, cellphone use while driving, passengers' requests denied and dropoff refusals.
Abstract
I analyze the price discrimination strategies of a monopolist facing consumers that focus too much on price or quality of a product, whichever is more "salient''. I show three results. First, the monopolist generates more profit from making quality salient. Second, whether quality can become salient to the buyers depends on the monopolist's cost of upgrading quality and consumers' preferences for quality upgrades. Finally, the monopolist that serves salient consumers can profitably deviate from the standard price-quality menu by granting high-type consumers an additional discount. These findings have clear implications for the optimal design of pricing schemes.